How to Press Release

Alright, so you’ve got yourself an expedition, now it’s time to get the word out with an expedition press release.
What is a press release?
Basically, this is a document that is delivered to a journalist or editor of a publication and … Read More

Blessing and Curse: Social Media

It is a dilemma to choose a career where you are unplugged with nature, only to spend that time…
Tweeting, Instagramming, setting up the perfect photos, fumbling with new gear to test, filming and documenting stories, and so much more.
Sometimes … Read More